TMS Payback

With the TMS Payback program MobiTMS wanted to offer a new way to connect the advertisers and the consumers. On one side the advertisers want to create a relationship with the user and the Mobile phone is the best personal communicant link with the consumer. On the other side the consumer can accept to help to qualify a product but he needs something in return of his time and advise.

Considering this and the fact that these mobile users expect in return Cash, Mobile goods or Phone load, MobiTMS had developed this program which allows the advertisers to offer a “payback” in return of consumer advise.

The mechanic is really simple for the advertiser and the consumer.
 

For the consumer
The consumer has to subscribe to a FREE TMS wallet and to the Payback program.
After that he has to scan a TMS AD Tag, watch a short AD video or a wap site, answer some questions asked by the advertisers and he will get his “payback”: cash in his TMS wallet or Mobile goods to download.

We have 2 levels of Payback program members the “Classics” who accept the classic terms & conditions (watch a minimum of 4 Ads / month and a maximum of 2 /day) and give us a minimum profile (user name, address, sex, age, phone) and the “Premium” members who accept to qualify their profile and to be alerted to watch the Ads categories they have selected.
The Premium members will receive a “payback” more beneficial than the Classics members.

For the advertiser
MobiTMS and the client have to define: the ADS content (spot video 10s, or/and wap site), the “Payback” (cash back classic and Premium or goods back) and the questionnaire (1 question should be used to control that the Ads was watched by the consumer).

The Ads campaign will be proposed to the consumer and the answered data will be delivered to the client which will include the consumer profile*.
* The privacy policy does not authorize MobiTMS to deliver personal information (name, address, phone number..) without the approval of the consumer.